Ateneo de Naga University
The study was undertaken to identify the level of public transparency of the city government of Naga from year 2004 to 2010. It also includes the voting preference among the voters of Naga City in 2007 and 2010 local elections. It primarily exploded the possible contributory factor to the trend of voting preferences of the Naga City voters. The study employed both quantitative and qualitative research design particularly the descriptive explanatory design. Through purposive random sampling, there were total of 60 respondents, 30 respondents from each of the two barangay research locales, who were actual voters during the 2007 and 2010 local elections in Naga City. They underwent the data gathering process with the researcher by answering the Avestruz Level of Public Transparency questionnaire. Another random sampling was conducted to identify 7 from the 30 respondents each from the two barangays. They underwent the data gathering process with the researcher and an inter-rater. Fourteen respondents, 7 respondents from each of two barangays, went through the focus group discussions (FDG) in two separate groups. The researcher identified all four officials who won in all of the last three local elections in Naga City who were given the letter and informed consent form. They went through the in-depth interviews with 1 session each. The results show that the city government of Naga has a High Public Transparency rating (mean score rating of 4.50 - 5.49) with a mean score of 5.095. Next, it was identified that the trend of voting preference among Naga City voters during 2007 and 2010 local elections was the election of all the candidates from single political party. Hence, it was found that the contributory factors to the occurrence of the trend of voting preference among Naga City voters during 2007 and 2010 local elections were the influence and endorsement of Mayor Jesse M. Robredo, the performance of the candidates and the level of public transparency of the city government.